Digital Experience for Modern Football Fans
Designing for 100,000+ Fans — A First in Czech Football
Client
FC Prague
Funding
N/A
Industry
Sports,
Entertainment,
Mobile
What I did
Product Strategy,
App Design,
Fan Experience,
Motion
Elsewhere
iOS App, Android App
Problem
Traditional football clubs lack modern digital experiences, making it difficult for fans to engage with their favorite teams beyond match days.
Solution
Created the first comprehensive fan engagement platform in Czech football, connecting 100,000+ fans with real-time match updates, exclusive content, and interactive features.
Home screen
Live match
Player stats
News feed
Ticket booking
Fan zone
Merchandise
Match highlights
Impact
"Emmanuel helped us create a digital experience that brought our fans closer to the club than ever before."
Jan Novák
Digital Director, FC Prague
Metrics
Revenue
€500K
App rating
4.6-Star
Assets
100,000+ Users
Customers
80% Active Rate